Optimize Your URLs for Search || Ranker Monkey

 

Optimization Your URLs / URLs Optimization


So, Ranker Monkey is going to discuss URL Optimization / URLs Optimization / Optimize your URLs. we will cover What is URL? and How can you do URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization on your website? 


Optimize your URL || URL Optimization || Ranker Monkey


What is URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization?


So, let's start with a brief definition about URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization. What URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization?.


So basically URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization is the technique or a process under which we optimize the URL slug structure of a webpage. In order to make your web page more understandable by the search engine product. How can we do that?  for example, let us suppose in your website and let us suppose if you create one post here. 



How to change your URL slug?


Now you want to change your URL slug in that case. First of all you have to open your post. If you want to create new you have to click on add new option. Then we simply added a particular post and now in that particular post. I will explain to you how you can change the URL for a particular text. Now, if we want to change a particular URL for this post. You can see that for a particular post We have a URL, but that particular URL is not in human readable form or you can say your search engine is reading. 


So, now what do we have to do? we have to simply add that particular URL. So that it is in human readable form in that case you have to simply go to your su plugin that is your SEO plugin. We simply have to edit your URL. What do we have to do? we have to check your snippet preview. That is your snippet preview and that is the particular link for this particular website. Now, we just want to add this particular URL for simply clicking on the setting option. After that you can see that we have a particular URL slug.  


From there you can change a particular slide. Let's suppose for a particular post how can you do that? you have to change the slug. Let's just post a traditional website. Let's suppose  the slug we added there. The URL slug for the particular course. You can see how the particular post will look like the URL slug. So, by this way you can simply change the particular selector. Now, when you add the particular slug. 


So, it is important that you must mention that particular keyword. Whatever be the primary keyword for the particular post you have. That particular keyword you must have to mention in your URL. For example, for the particular post now we have one keyword that is e-commerce.


So, what do you have to do? you have to simply mention the particular keyword in your slide. In your URL slug you have to mention the keyboard along with your keyword. You can mention any text you want to add to your URL. So, by this way you can simply add that. Now, you have to click on update. so by this way you can simply add URL slug in your website. 



What is the Meaning of the URL? 


  • URL stands for Uniform Resource Locator. 

  • It is a web address of any file which is available on www that is your world wide web. 

  • Which can be accessible by anyone at any point of time. So this is the meaning of the URL. 


How Important is URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization?


  • The URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization is important because it is the one of the main steps in the process of the search engine optimization of a website. Because in that case you can simply edit the URL of your particular web page or your particular post. And make it in your human readable home or your search engine readable form. So that search engine considers that if your URL has this particular keyword that must be your particular webpage or the post must be relevant to this particular keyword.

  • It helps the search engine crawler to understand your web page topic

  • Increase the chances that page will optimize URL to get found on the relieving searches in the search engine. So that's why we can say that URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization is important.


How Does BAD and GOOD SEO URL Look Like?

Optimize your URL || URL Optimization || Ranker Monkey

 

So, there are many types of URLs available on the web but the ones that are clearly defined are always promoted by the search engine crawler because they are easy to read and understand. For example, here is your first example. You can see that we have some text. Then we have some numbers. So can we understand what the information this particular quote is trying to say. So the answer is no so this is your bad as you are again with the next case. 


You can see this is a word. Then we have again some text, then we have again some numbers. This is also your bad SEO practices. Next we have some special characters here that are also bad as you practice. But in the next place you can see the service name so it's clearly defined that this particular webpage gives us information about the service name.


service name location this also gives you the same information again you have one breadcrumb. That is your first category then soap then turn it means this particular web page is about this particular day and that is the category under your so and that again is your category. So, this is stuff you're a good URL.


Parts of URL

Optimize your URL || URL Optimization || Ranker Monkey

So, when we are doing URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization it's compulsory to learn about the part of the URL. First we have http or you can say https http which stands for your hypertext transfer protocol. This part is the protocol of a URL address.


This is the only path in a URL which can't be changed when it comes to optimization. Next we have a blog which is your sub domain. What is the sub domain? subdomains are used for those parts of your website that are different in themselves from the content of the website. Maybe a blog, testimonial etc. So these are subdomains. 


Next we have a domain just like you have domain name rank watch or ranker monkey. So, these all are your domain here. So it is the name of your website. You can see the rank. What it is the domain name and it is recommended to choose a brand related domain instead of an exact match.


Next we have dot com which is your top level domain. It is your website's domain extension that is your .com that can be your .org.edu these are also some common. examples of your top level domain here we can say that .com is for commercial use. Again if we are using .edu this is for your education. Again if we are using .org that is for organization. 


So, it can also be country specific just like your dotting which is for engines. So you have to use one top level domain. After that we have flash technology. What is this technology defined? This is your category, it is the website subfolder or you can see paths that need to be disruptive. For example, just like here we can use technology. This is the category here and after that this is the product product which is the actual page of the website that has been taken. So, these are the parts of the URL.



How to Optimize URL


Now, we understand what this URL is. How can we change URL slip for any particular post? or any particular web page? So, now the question is how to optimize this particular URL? So, now we have some steps which we have to follow to optimize our URL structure. 


Optimize your URL || URL Optimization || Ranker Monkey


1.  Avoid parameters:

What is this parameter? Parameters are the variables that are added to the URLs. 

Example: www.example.com?/brandID=122378


  • The above URL can be understood as the URL of a website that sells different brands.

  • That text which is that question mark, slash brand id this is your parameter. So, now you have to avoid this type of character. 

  • It is always advisable instead of adding any complicated parameters, prefer using real and the clear descriptive words just like here in this particular example we are using this brand name. These are the clear words that are understandable by the user and as well as your search engine also. And after that you can mention your slash and then you can name the particular id so this is the best practice we have.

2. The battle of Hyphens and Underscores:

So, google always prefers hyphens over underscores. When it comes to URL structure its ports are not programmed to treat underscore as word separate. So underscores are neither seo friendly nor user friendly. let's look at the example here: how_to_make_your_website_rank_better 


If your URL is like this. If you are using underscore like how underscore to underscore in that case how your search engine reads it. Read it as how to make your website means without any species. And it is obvious when people would want to search for this particular query. Then they would put spaces in between so in such cases the chances of your visibility on the search engine result page would be drastically reduced. But when you use hyphens.


For example how-to-make-your-website-rank-better in that case search engines might read it as: 


  • how to make your website right better. 

  • make your website rank better, 

  • website line 

  • how to make your website rank 


So, these all are the form how your search engine reads if you are using this particular hyphen. So now the result is that we have to use hyphens instead of underscores. 


3. No Capitals:

This should be strictly avoided in a URL just in a case if you are not aware. Let me tell you example.com/ keyword. example .com/ is a different URL. Then your example.com/ Keyword. Here you can see this is small k and this is your capital. So the capital letter in your URLs encrypt the URL making it incredibly difficult to remember. So that's why you always have to use only small letters. we don't use capital words.


4. Keyword in URL:

Keywords are equally important for URLs. So try to include the exact keyword or your keyword piece in your URL. But don't overdo it. The important keyword should be kept at the beginning of the URL as the search engine pays greater attention towards the path. 

example just like this:  http://example.com/dresses/red-gown 

If not possible on the home page itself. So try to include the keyword in the URL for your blog or article or your home pages. 


5. Block bad URLs with robot.txt:

As we all know that robot.txt is a file with the help of this here we can simply can any particular URL that crawler does not read that any particular information from this particular URL. So, there might be some of the pages on your site, which you would not want the search engine to index. This might be some sensitive information or a page not so connected with your website. 


So, you would not want to rank with cert pages, so it's better you block these URLs with robot.txt. You simply copy that URL and you have to mention that URL in your robot.txt file with the structure as disallowed slash mentioning that particular by doing this practice. You can give instructions to your search engine problem so that you don't need to index this particular.


6. Paginated URL:

This is somewhat similar to your canonical task. Suppose you have an e-commerce website or any website for that method and you have category pages which include a lot of items which can't be displayed on a single page. In such a scenario more than one page is required for the listening.


For example if the category is of a laptop and containing 50 plus items. So these can't be displayed on a single page so it might require two or three pages. So it's paginated pages would have URL like this:


 http://example.com/apple-laptop/page=1 

 http://example.com/apple-laptop/page=2 


So, here you need to add an economical tag to these paginated pages using the tag: like rel= “canonical'' or you can say “rel=prev / rel=next” tag for the same. So here this is a URL <link rel=”canonical” href=”http://example.com/apple-laptop”> You can use it to avoid this patent. So this is also one of the practices you can use.


7. Canonical URLs:

When you need to serve content that has more than one URL then canonical tags are your savior. When there is more than one URL for the same page then the main version is referred to as canonical. The canonicalization is basically picking out the best URL where they are serving choice. Just like here these are the examples: 


                  http://www.example.com 

                  http://example.com 

                  http://www.example.com

                  http://example.com

                  http://www.example.com/index.html

                  http://example.com/index.html


8. www vs non-www:

If you have two domain versions of your website. 


One is like www.example.com and another version is like example.com and both www are non-www URLs serving the same content. Then you might face problems regarding the duplicity of the content. So, to avoid such a situation you must first choose the preferred domain that is your canonical, which seems and then 301 redirect all the other non-canonical to the preferred domain.


Example this: www.example.com should be 301 redirected to example.com 

So, that's how you can fix this particular issue. 


Which URL is properly optimized?

/category/soap/dove - (Good SEO URL)

/service-name-location - (Good SEO URL)

/service-name - (Good SEO URL)


How do I get SEO friendly URLs?

URL Optimization/ URLs Optimization/ Optimize your URLs / URLs Optimization is the technique or a process under which we optimize the URL slug structure of a webpage. In order to make your web page more understandable by the search engine product.


Ex.


/category/soap/dove - (Good SEO URL)

/service-name-location - (Good SEO URL)

/service-name - (Good SEO URL)


Does changing URL affect SEO?

If you change URL and make it SEO friendly then it does not affect in SEO


Optimized URLs examples:

URLs structure example:

SEO URLs structure: 

Best blog URLs structure:


/category/soap/dove - (Good SEO URL)

/service-name-location - (Good SEO URL)

/service-name - (Good SEO URL)


Conclusion:


So, this is all about URL Optimization / URLs Optimization / Optimize your URLs. What is URL Optimization / URLs Optimization?. Ranker Monkey. You like this blog please write-down the comment section and please share this blog. If you have any quarry regarding blog please mention below.

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